2015年绩效管理外文翻译--以客户为中心的战略绩效管理

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1、5300 英文单词 ,3 万英文字符 ，中文 8800 字 文献出处： Striteska M, Jelinkova L. Strategic performance management with focus on the customerJ. Procedia-Social and Behavioral Sciences, 2015, 210: 66-76. Strategic Performance Management with Focus on the Customer Michaela Striteska, Lucie Jelinkova Abstract This paper p

2、resents a view on issues of strategic performance management in the Czech business environment with focus on the customer by means of comparing results and partial conclusions from research carried out in selected companies. The results of the analysis are evaluated in the context of the theoretical

3、 background and the findings of similar studies. Based on these findings, a set of recommendations will be provided for Czech companies dealing with strategic performance management oriented towards the customer. The paper was prepared based on research of Czech and foreign literature, interviews wi

4、th management and analyses of internal materials from selected companies. Keywords: performance, measurement, management, customer, strategy 1. Introduction The basic prerequisite for the successful long-term operation of a business is finding competitive advantages for a company, linked primarily t

5、o the performance of this company but also to other areas of company operations. Gaining a competitive advantage by achieving a certain level of business performance is the primary prerequisite for the successful operation of a company in the long term (Marinic, 2005; Skodakova, 2009). One of the ke

6、y factors of company performance and subsequently of the creation of value is competitiveness of the company and a competitive advantage. At the same time, company performance is considered to be the basic standard of its competitiveness. A companys performance, according to Porter (1985) shows, for example, a greater capacity to ensure profits, increased efficiency of production processes and their effectiveness in transforming input factors into a final product ensuring a profit. In a broa