2016年社交媒体外文翻译--应急管理中的社交媒体：Twitter作为向公众传播风险的工具（节选）

《2016年社交媒体外文翻译--应急管理中的社交媒体：Twitter作为向公众传播风险的工具（节选）》由会员分享，可在线阅读，更多相关《2016年社交媒体外文翻译--应急管理中的社交媒体：Twitter作为向公众传播风险的工具（节选）（10页珍藏版）》请在毕设资料网上搜索。

1、中文 5450 字， 3200 英文单词， 1.8 万英文字符 文献出处： Panagiotopoulos P, Barnett J, Bigdeli A Z, et al. Social media in emergency management: Twitter as a tool for communicating risks to the publicJ. Technological Forecasting & Social Change, 2016, 111:86-96. Social Media in Emergency Management: Twitter as a Tool

2、for Communicating Risks to the Public Panos Panagiotopoulos , Julie Barnett , Alinaghi Ziaee Bigdeli and Steven Sams Abstract One of the main challenges of emergency management lies in communicating risks to the public. On some occasions, risk communicators might seek to increase awareness over emer

3、ging risks, while on others the aim might be to avoid escalation of public reactions. Social media accounts offer an opportunity to rapidly distribute critical informat ion and in doing so to mitigate the impact of emergencies by influencing public reactions. This article draws on theories of risk a

4、nd emergency communication in order to consider the impact of Twitter as a tool for communicating risks to the public. We analyse 10,020 Twitter messages posted by the official accounts of UK local government authorities (councils) in the context of two major emergencies: the heavy snow of December

5、2010 and the riots of August 2011. Twitter was used in a variety of ways to communicate and manage associated risks including messages to provide official updates, encourage protective behaviour, increase awareness and guide public attention to mitigating actions. We discuss the importance of social

6、 media as means of increasing confidence in emergency management institutions. Keywords: Social media; Emergency management; Social amplication of risk; Crisis and emergency risk communication； model； Technological impact 1. Introduction When Hurricane Sandy hit the east coast of the United States in late October 2012, the popular microblogging application Twitter was extensively used as a hub of timely information provision to help people stay informed and safe. Public authorities such