1、6600 英文单词, 3.5 万英文字符 , 中文 11500 字 文献出处: Chun A. The Americanization of pop culture in Asia?J. Inter-Asia Cultural Studies, 2012, 13(4): 495-506. The Americanization of pop culture in Asia? Allen CHUN ABSTRACT Within the discipline of cultural studies, the Americanization of popular culture in Asia s
2、eems to be taken-for-granted as a coherent whole and thereby unproblematized. This paper argues that such anti-hegemonic, anti-colonial approaches to culturalism are inadequate. Reflecting on cricket as British imperialists moralizing, culturalizing and politicizing force in their colonized states,
3、I analyze cultural forms. namely baseball and American popular music in relation to its production, dissemination and commoditization in Taiwan. Keeping the similarities and differences of the effects of both cultural forms taking root in Taiwan, I argue that the discipline of cultural studies requi
4、res a critical subjectivity that privileges the strategizing choices of the agent within a framework that acknowledges the multiplicity of cultural reception and/or variable literacy. KEYWORDS: Pop culture, Asia, colonialism and sport, ransnationalism Preamble The Americanization of pop culture in A
5、sia seems unproblematic and unambiguous as a topic in itself. The influence of American sports, music, film, entertainment, and consumer culture in contemporary Asia seems sufficiently obvious and pervasive. I think that a focus on Americanization rather than pop culture per se should make one refle
6、ct quite rightfully on the underlying politic izing and commoditizing processes of any popular culture or everyday lifestyle. Pop culture in the form of music, arts or sports seems on the surface to be apolitical in itself. It does not immediately conjure up specters of political machination that in one extreme might be called colonization or imperialism. However, the very thought of the latter reminded me of a casual conversation that I once had with a well-known anthropologist at the