1、2450 单词, 13800 英文字符, 4100 汉字 出处: Carter C, Durand M. Market opportunities: International trade of culture goods and servicesJ. Focus on Culture. Market opportunities: International trade of culture goods and services Quarterly Bulletin from the Culture Statistics Program Catalogue no. 87-004-XIB Win
2、ter 2000 Vol. 12, No. 4 By Cindy Carter and Michel Durand Canadas 2001 Speech from the Throne outlined the significance of the nations culture in an increasingly globalized world. It recognized that the opening of new markets provides new outlets for Canadian cultural commodities and services. Accor
3、dingly, the government has made a commitment to advance Canadian culture by providing Canadians and international audiences with enhanced access to Canadian-made culture goods and services. Key industry players believe that globalization provides opportunities for Canadians to increase culture expor
4、ts, particularly in those niche markets where Canada is known to be competitive. As the domestic market is small, the growth of international trade is fundamental if Canadian companies are to compete over the long term. Government policy works to ensure that Canadian culture goods and services, whic
5、h reflect a community with ancestral roots in almost every country in the world, will also appeal to a growing international audience. While culture goods and services are highly marketable commodities, the globalization of culture also accentuates Canadas traditional concerns about foreign content
6、and foreign control of the domestic marketplace. Just as expanded international trade opens new markets for Canadian goods, it increases our exposure to the culture wares of other countries. Consequently, the focus of new cultural polic ies, as found in the Speech from the Throne, is on excellence in the creative process, the creation of diverse Canadian content and improved access to the arts and heritage for all Canadians. Canadian creators (artists, writers, and performers) are called