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    2013年全面质量管理外文翻译--利用层次分析法研究房地产业的全面质量管理实践(节选)

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    2013年全面质量管理外文翻译--利用层次分析法研究房地产业的全面质量管理实践(节选)

    1、4000 英文单词 , 2.3 万英文字符 ,中文 6850 字 文献出处: Sarathy P S. TQM practice in real-estate industry using AHPJ. Quality & Quantity, 2013, 47(4):2049-2063. TQM practice in real-estate industry using AHP P. Sanjay Sarathy Abstract Total quality management (TQM) has been recognized as a successful management phil

    2、osophy that can be successfully practiced in the Real-estate industry. The purpose of this research is to determine the important factors that influence the TQM practice in real estate industry. The research methods employed included a literature review, in-depth interviews and focus group technique

    3、s which were used as a first to identify ten constructs of TQM in organizations. That is Top Management Commitment, Customer Focus, Benchmarking, Continuous Improvement, Supplier Quality Management, Product Innovation, Product Quality, Employees Involvement, Rewards and Recognition, Educational and

    4、Training. The AHP questionnaires were sent as 142 organizations of members of the Confederation of Real Estate Developers Associations of India, in the metro city of Bangalore, Chennai, Kolkata and Mumbai. The sampling procedure resulted in an overall response rate of 51% and the result was categori

    5、zed based on organization size small, medium and large. Then, the empirical study adopted the techniques of the Analytic Hierarchy Process to solicit opinions from 72 expert opinion collected through mail questionnaire. The results show that Employee involvement, top management commitment, employee

    6、customer focus, plays very important role for TQM practice in organizations. The results show that the Employees Involvement is most important to TQM practice in India. This is not difficult to understand, since the less than desirable record of real-estate industry. Therefore, the key to a successful strategy is to rebuild the confidence of TQM practice in real-estate industry. Keywords: TQM Real-estate AHP 1. Introduction Quality management has been recognized and as an important a


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