1、中文 4580 字， 2800 单词， 14800 英文字符 出处： zden Pekta Turgut. Visual Identity of Electronic Design Magazines J. Procedia - Social and Behavioral Sciences, 2016, 83(3):990-994. Visual Identity of Electronic Design Magazines Ozden Pekta Turgut Abstract The changing concept of publication in the light of advan
2、ced computer technologies, has transformed into electronic publication where e-media tools are being actively used in the areas of processing, storing and distributing information. Fact to humankind needs of reaching information faster& effective, less design&production costs gave rise to importance
3、 of e-publications. Electronic magazines stand out among other forms of e-publications and preferred by wide range of readers due to its high visual content and interactivity. So that design features of an e-magazine such as visual identity, using proper multimedia functions, determining the differe
4、nces from a printed magazine become significance as much as the magazine s content. This study is focused on graphic and visual design themed e-magazines, their importantance and effects on the development of visual design culture in digital world. Keywords: Electronic publishing, e-magazine, visual
5、 identity, graphic design; 1. The Development of Electronic Publishing A person is in need to learn what is happening around her/him, to announce what happened to her/him, and to transmit his/her ideas to others. She/he has facilitated from various methods for transmitting the information that she/h
6、e has. The ideas expressed through signs and symbols at the beginning, have gained a new dimension with writing, reached to masses with the invention of the printing press and could be transmitted to future generations without losing their meaning. Henri Berr, in his introduction of Georges Weills Le Journal states “Script and press have played a crucial role in the search for the truth. Script created the talking matter and the press multiplied it endless times and made it eternal. T
