1、2800 英文单词， 15500 英文字符， 中文 4800 字 文献出处： Jalali A A, Okhovvat M R, Okhovvat M. A new applicable model of Iran rural e-commerce developmentJ. Procedia Computer Science, 2011, 3:1157-1163. A new applicable model of Iran rural e-commerce development Ali Akbar Jalali, Mohammad Reza Okhovvat, Morteza Okhov
2、vat Abstract The significant impact of e-commerce (EC) on the livelihood or rural populations in developing countries like Iran has made this topic of popular interest to many researchers in the past decade. To take advantage of e-commerce, employing suitable models which are adaptive to the circums
3、tances of villages in rural areas is indispensable. Iran is on track for achieving this goal, development of EC in Rural areas. Considering the importance of sharing rural ICT experiences, the trend and experiences of the Rural EC infrastructure in Iran are demonstrated in this paper. According to o
4、ur research, Irans rural ICT network development started in 2000 with the far northern village of Shahkooh which is known as the first multi-media center of Iran. In 2004, Iran national strategic plan of Rural ICT built two well-equipped telecentres near the villages of East Livan and Gharnabad. Tak
5、ing availability of data and the duration of operational time to account, these two telecenters were selected for this paper. In 2005, UNESCO Tehran Cluster Office was empowered to carry out a study on the economic and social effect of rural ICTs to share with others, acting in this field at regiona
6、l and social levels. In fact, in order to find applicable and durable solutions for economic, social and environmental problems, these projects were carried out in the rural areas of Iran. In this paper, a practical model of e-commerce for rural areas of Iran is proposed. Our research is based on quantitative and qualitative methodologies. The qualitative methods comprised of open-ended interviews with officials and telecentre operators. The proposed model is related to the national project
