1、字数:英文 2508 单词, 13495 字符;中文 3918 汉字 出处: Nail Reshidi,Reimonda Hoxha,Rasim Zufer. Marketing Strategies in the Real-Estate Industry in PrishtinaJ. ILIRIA International Review, 2015, 5(1): 29-40 外文文献: Marketing Strategies in the Real-Estate Industry in Prishtina Abstract Real Estate is the industry that
2、 has always influenced the economic development of a country due to very costly investment and employment of thousands of people. This industry has been vastly developing in recent years in Prishtina, resulting in huge demand for real estate, which led to the establishment of many construction compa
3、nies ready to meet this demand. The paper draws on data collection and information with the purpose of exploring and analyzing marketing strategies of construction companies in Prishtinas market. This paper examines the role of internal and external factors that influence the development of the Real
4、 Estate industry and analyses the trends for the future. The objects chosen for the study are construction companies currently operating in this market, which was done so as to analyse their ways of doing business and their strategies and plans for achieving their objectives. Also, this research inc
5、ludes the level of demand versus supply for these companies and the success of meeting these requirements. Key Words: Sales, property, market, Prishtina, customers, companies, supply, demand, price, quality, payment. 1.Introduction The dynamics of the development of society, in many ways, whether te
6、chnological, economic, or cultural, have highlighted the standardized needs to adapt to new ways of living. People have invented various new methods of individuals becoming functional enough so that they become an inseparable part of the social group in which they belong. Modern technology, the Internet and social networks, today dictate a series of activities to which most people devote a large part of their time. In addition, the industries and manufacturing companies also tend to