1、此文档是毕业设计外文翻译成品( 含英文原文+中文翻译) ,无需调整复杂的格 式!下载之后直接可用,方便快捷!本文价格不贵,也就几十块钱!一辈子也就 一次的事! 外文标题:Customer relationship management mechanisms: A systematic review of the state of the art literature and recommendations for future research 外文作者:Zeynab Soltani , Nima Jafari Navimipour 文献出处: Computers in Human Behav
2、ior Volume 61, August 2018, Pages 667-688(如觉得年份太老,可改为近 2 年,毕竟很多毕业生都这样做) 英文 5547 单词,37255 字符(字符就是印刷符),中文 9136 汉字。 (如果字数多 了,可自行删减,大多数学校都是要求选取外文的一部分内容进行翻译的。 ) Customer relationship management mechanisms: A systematic review of the state of the art literature and recommendations for future research Abst
3、ract: In the information systems, customer relationship management (CRM) is the overall process of building and maintaining profitable customer relationships by delivering superior customer value and satisfaction with the goal of improving the business relationships with customers. Also, it is the s
4、trongest and the most efficient approach to maintaining and creating the relationships with customers. However, to the best of our knowledge and despite its importance, there is not any comprehensive and systematic study about reviewing and analyzing its important techniques. Therefore, in this paper, a comprehensive study and survey on the state of the art mechanisms in the scope of the CRM are done. It follows this goal by looking at five categories in which CRM plays a significant role: E-C