1、此文档是毕业设计外文翻译成品( 含英文原文+中文翻译) ,无需调整复杂的格 式!下载之后直接可用,方便快捷!本文价格不贵,也就几十块钱!一辈子也就 一次的事! 外文标题:THE IMPORTANCE OF BRANDING TO ENTERPRISES WHY ARE ENTERPRISES STRESSING ON BRAND BUILDING AND BRAND IMAGE? 外文作者:MRS.DILPREET KAUR DHAMI 文献出处: Global Journal of Engineering, Science & Social Science Studies,Volume 01
2、, Issue 01, December 2018 (如觉得年份太老,可改为近 2 年,毕竟很多毕业生都这样做) 英文 1953 单词,11568 字符(字符就是印刷符),中文 3408 汉字。 (如果字数多 了,可自行删减,大多数学校都是要求选取外文的一部分内容进行翻译的。 ) THE IMPORTANCE OF BRANDING TO ENTERPRISES WHY ARE ENTERPRISES STRESSING ON BRAND BUILDING AND BRAND IMAGE? ABSTRACT : Branding is a major issue in product stra
3、tegy well known brands commands a price premium they spend oodles of money on binding a unique brand. The American Marketing Association defines a brand as a name, term, sign, symbol or design a combination of them intended to identify the goods or services of one seller or group of sellers and to d
4、ifferentiate them from those of competitors. Branding is not about getting your target market to choose you over the others but it is about getting your prospects to view you as the only one that provides ultimate solution to their problems. The brand resides in the heart and minds of customers, clients and prospects. It is an aggregate of their perceptions and experience a strong brand is invaluable as the battle for customer intensifies day by day. Companies invest a lot of time in res