1、此文档是毕业设计外文翻译成品( 含英文原文+中文翻译) ,无需调整复杂的格 式!下载之后直接可用,方便快捷!本文价格不贵,也就几十块钱!一辈子也就 一次的事! 外文标题:The Practice of Corporate Visual Identity - A Case Study of Yunlin Gukeng Coffee Enterprise CO., LTD 外文作者:Dr. Li-Hsun PENG , Chia-Chun HUNG 文献出处: 2018 International Conference on Applied System Innovation (ICASI) (如
2、觉得年份太老,可改为近 2 年,毕竟很多毕业生都这样做) 英文 2392 单词,15021 字符(字符就是印刷符),中文 3853 汉字。 (如果字数多 了,可自行删减,大多数学校都是要求选取外文的一部分内容进行翻译的。 ) The Practice of Corporate Visual Identity - A Case Study of Yunlin Gukeng Coffee Enterprise CO., LTD Abstract: This study aims to discuss the actual practice of Yunlin Gukeng Coffee Enter
3、prise CO., LTD (YGC) by promoting visual design of the corporate identity system (CIS). In-depth interview, documentary analysis and narratology are used to clarify issues and understand the actual implementation of CIS performance. It hopes to explore the relationship among visual design, brand ima
4、ge and enterprise spirit, investigating how CIS highlights the brand characteristic and core values, and to create competitive advantages by visual identity design in this case study. Keywords: Corporate Identity System, Visual Identity Design, Brand Identity and Brand Image Introduction Since the market competition is getting higher, more and more companies use the corporate identity system (CIS) nowadays as a way to improve the corporation image. It also makes CIS more important than b