1、从电子商务看现代企业管理从电子商务看现代企业管理 摘摘 要:要:21 世纪,电子商务将是企业的又一重要生存方式。企业只有充分认识 到电子商务在企业管理中的重要性与影响, 才能通过电子商务来提高企业管理职 能,改善产品与服务质量,从而立足于竞争激烈的市场。互联网技术的不断发展 与完善引发了电子商务应用的迅速发展。 电子商务的出现不仅给社会带来了巨大 的发展机会,而且对企业管理现代化起到巨大的推动作用。本文对电子商务在企 业管理中对企业产生的影响进行了分析。 并以此提出企业如何运用好电子商务更 好的实现企业经营效益。 关键词:关键词:电子商务、企业管理、发展、影电子商务、企业管理、发展、影响响 F
2、rom e-commerce see the modern enterprise management AbstractAbstract:in the 21st century, electronic business affairs will of the enterprise is another important way of life. Enterprise only fully realize e-commerce in enterprise management, to the importance and influence through the electronic com
3、merce to improve enterprise management function, to improve our products and service quality, thus standing in the competitive market. Internet technology unceasing development and perfection sparked the rapid development of the application of e-commerce. The emergence of electronic business has not
4、 only brings to the society, and huge growth opportunity for enterprise management modernization have huge role. This paper to electronic commerce in enterprise management of enterprises in the influence of analysis. And based on this enterprise how to good use of e-commerce better realize enterprise performance. K Keyey wordswords:E-commerce; Enterprise management; Development; Influence. 第一章第一章 序论序论 1.1 研究背景研究背景 近年来互联网的高速发展和全民化普及, 使得电子商务在社会经济领域得到 了广泛应用。这些年,互联网迅速扩展,对于商家来说,所发展起来的数以千万 计的用户群,无