1、 毕 业 论 文(设计) 题 目:浅谈丝织品平面广告的特点 浅谈丝织品平面广告的特点 2 摘摘 要要 中国机具纺织起源于五千年前新石器时期的纺轮和腰机。 西周时期 具有传统性能的简单机械缫车、纺车、织机相继出现,汉代广泛使用提花 机、斜织机,唐以后中国纺织机械日趋完善,大大促进了纺织业的发展。 在日益文明的今天,丝织品广告行业也显得越来越重要。 中国乃是一个文明大国,要想做好丝制品的平面广告,首先就要了解 更多关于丝制品的特点。从古至今人们就懂得织布的技术,从古代发展到 现在中国的织布技术得到了很大的进步。就中国的丝织品而言那是相当的 好,中国古代丝织品种有绫,罗、绢、纱、绮、锦、缎、丝等。今
2、天的丝 织品种有纱,罗、绫、绢、纺、绒、葛、锦、缎、呢、绸、绉、绡、绨 14 大类。一般的主要用途就是用于制作服装,工艺品等。丝织品服装的舒适 性还有透气性都比较好,比其他布料柔软。丝织工艺品保存的时间比较长, 耐磨、可以防止虫蛀等。中国有三大名锦有四川蜀锦,苏州宋锦、南京云 锦。 目的:了解丝织品广告更多的特性 研究方法:结合在生活中的所见所闻来分析 结论:中国的丝织品在日常生活中应用广泛,其平面广告也越来越重要。 关键词关键词:丝织品、特性、平面广告、三大名锦 浅谈丝织品平面广告的特点 3 Abstract China textile machinery originated from t
3、he neolithic age five thousand years ago the spinning round and waist machine. The western zhou dynasty with traditional performance of simple machines car, spinning wheel, reeling loom arise, han dynasty widely used jacquard machines, oblique loom, after tang dynasty China textile machinery being p
4、erfected, greatly contributed to the development of textile industry. China is a civilized countries, avers people knew the weaving technology, from ancient times to China now weaving technology have made great progress. Chinas silk character that is quite good, the Chinese ancient silk twill, ronal
5、do, varieties are silk, gauze, adas, brocade, satin, silk, etc. Todays silk yarn, ronaldo, varieties are twill, silk, spinning, velvet, Gregory, brocade, satin?silk, Ti crease, tough ilk, 14 categories. The main purpose of the commonly used to make clothing, is handicraft and so on. Silk clothing co
6、mfort and permeability are quite good, than other soft cloth. Silk handicraft save is longer, wear-resisting, can prevent bug eat by moth, etc. China has three name kam have sichuan, suzhou SongJin shu brocade, nanjing brocade. These three in China is the most famous silk products origin. Objective: to understand the characteristics of silk advertisement more Methods: combining saw and heard in life for analysis Conclusion: Chinese silks are widely used in our daily life, its plane