1、 1 在当今世界经济一体化日益加强的过程中，商业合作作为一种跨文化交流变得频繁但 也更危险，不当的交流可能会引发更多的文化间，文化内的冲突和碰撞，甚至也已经导致 凶险可怖的各种文化冲突或信仰的冲突，礼仪是思维作用下的产物，商务礼仪之于商务合 作的作用，即规避由于不同文化冲撞下的不解和误会，使商务合作能顺利地进行。 Chapter 1 International Business Cooperation and Cross-cultural Communication 1.1 Definition of International Business Cooperation The definit
2、ion of cooperation is that both sides which are involved in the international business cooperation communicate information with each other for a certain kind of need. The purpose of the two parts is to coordinate the relationship between them through discussing so that they can win their respective
3、interests in the end (Li By the international commercial law; Stick to the principle of equality and mutual benefit and very difficult. International business cooperation of all the factors are associated with culture has a direct, which is the harmonization of compatibility. The international busin
4、ess cooperation must be by the person to talk about things, to someones subjective thought, the subjective thoughts comes from the cooperation of both sides cultural background and culture (Samovar, 2007:65). By talking about things is completely based on the cultural factors of language and charact
5、ers of communication. This is what we should pay attention to the important influence of cultural factors to international business cooperation. Only 2 a good understanding of the cultural factors in international business cooperation, we can grasp the initiative in the international business negoti
6、ation. 1.2 Relationship between International Business Cooperation and Cross-cultural Communication Communication can be defined as the exchange of thoughts, messages, or information, by speech, signals, writing, or behavior. Cross-cultural communication, refers to any communication between two peoples who, in any particular field, do not share a common linguistic or cultural background (Huang, 2013:276). It is actually a process during which people in different cultural backgrounds undertake c
