1、 论文题目:浅析当当网物流配送的模式论文题目:浅析当当网物流配送的模式 摘要摘要 随着信息技术地不断发展,人们生产经营意识地转变,人类社会逐步迈入了 一个日渐成熟的网络经济时代。 电子商务作为信息化的产物以一种全新的商务运 作方式为人类社会提供了又一个新型的交易模式。 电子商务的成功实现需要对信 息流、资金流、商流和物流进行整合。在这四种流中,物流是最为特殊的一种, 它对电子商务的作用日益突出。物流不仅可以促进我国电子商务健康发展,对于 电子商务企业来说,还可以降低企业的配送成本,提高配送效率。 本文根据电子商务与物流配送等基本理论, 从当当网的物流模式的角度探究 了电子商务物流配送。首先,本
2、文以当当网的起源与发展出发,并在此基础上, 分析了当当网的发展现状以及存在的主要问题, 当当网的物流配送模式有自营物 流模式、第三方物流模式、邮政服务配送模式;其次,对当当网物流配送模式的 优点和问题进行了分析,并经过分析当当网的三种模式同性质的网上书店;最后 对当当网物流配送提出了对策和建议。 关键词关键词:物流配送;当当网;电子商务;第三方物流配送模式 Title: The Model of Analysing Dang Dang Network Logistics and Distribution ABSTRACT As information technology continues
3、to evolve, people have changed production and business sense. Human society is gradually maturing into a network economy. E-commerce as a product of information technology for business operations in a new way provides a new trading patterns for human society. The successful e-commerce needs to integ
4、rate the information flow, capital flow, business flow and logistics. In these four flows, logistics is the most special one and the prominent role of e-commerce increasingly. Logistics not only can promote the healthy development of e-commerce, but also can reduce distribution costs and improve eff
5、iciency of delivery for e-commerce companies. According to the basic theory of e-commerce and logistics, on the view of the business company how to choose the right logistics model, it summarizes the theory of e-commerce, logistics, distribution theory, and theory of e-commerce from the origin of e-
6、commerce and development. On this basis, this analyses the current development of e-commerce logistics distribution status and the main problems. Secondly, the method of selecting logistics distribution model under the e-commerce is studied, and established the evaluation system of selecting logistics model, e-commerce enterprises logistics strategy is mainly based on operating costs as low as possible to reach a certain level of customer service, to accurate delivery of services to maint